mkt 495 competitive tasks

book review roster competitive tasks syllabus (pdf)

Task 1: Appealing to advertisers (judged)
Task 2: Develop and price a new academic product (judged)
Task 3 Web page
Task 4: Market insights/propose how to increase sales (judged)
Residential Life Web site

Individual debriefing memo template for tasks 1, 2, and 4 only (due dates on class schedule)

Examples of the right and wrong ways to do the memo (note that their template and grade weights were different from yours)

Debriefing memo evaluation (how I'll grade tasks 1, 2, and 4 only)

 
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